Any successful spa venture begins with a thorough examination and evaluation, leading to a forecast of its viability and potential in the market:

• Site analysis and assessment
• Market research on consumer profiles, demographics and trends
• Analysis of market competitors
• Determination of highest and best use 
• Utilisation and demand forecasts 
• Recognition of trends and opportunities 
• Space planning 
• Budget overview of projected start-up and operational costs 
• Identification of revenue sources 
• Payroll expenses and staffing forecasts 
• Financial projections and budgets